Monday, 29 June 2009
Brian Draper @ CCW: Sunday 5th July
Friday, 26 June 2009
Week 10: Live By Priorities
The video spun us through the previous 9 weeks, with Week 1 reminding us not to covet "most people want just a bit more than they already have", and questioning, what's the Number 1 for you now - food, drink, sport... or God?
- The size of the audience - it was HUGE!
- How to make the message relevant?
- How to get under the skin of this man, Jesus? As an actor one tries to understand the heartbeat of the character you're playing, as a Christian, God had already been working on Israel's heartbeat!
- Nowhere near your car?
- In the car, but locked in the boot for Sundays, where you stuff him back in for the rest of the week, in case he upsets your ordinary life?
- In the car, but a back-seat passenger who you don't pay much attention to?
- In the car, but a front-seat passenger, so he's a bit more in your vision, but still...
- Or is he the driver in your car....
- As Jesus drives down the "road of forgiveness" are you complaining that you don't want to go this way?
- As Jesus points the way at a fork in the road, are you complaining "where are you going?"
- Finances
- Interests
- Relationships
- Schedules
- Troubles
- Why is a football supporter known as a "fan"?
- Why is a Christian known as a "fanatic"? Take it as a compliment!
- Minor suffering, that's what you suffer from!
- Major suffering, that's what I suffer from!
- Would your welcome be sincere?
- Would you hide some of the magazines you'd been reading and put a Bible there?
- Would you bury some things in the deepest darkest cupboard, or is it all there for Him to see?
- Nothing
- Something
- Everything
Wednesday, 24 June 2009
Digital Ethnography: Wow!
Wow, this is really interesting!
Tuesday, 23 June 2009
Cricket: 20-20 at the Hampshire Rose Bowl
Saturday, 20 June 2009
Brian Draper: Spiritual Intelligence: Book Launch
- Read more about Brian on Echosounder
- Follow Brian Draper on Twitter: @echosounda
- Read a sample (PDF) chapter at Lion Hudson
- [edit 20th July] Launch Speech
Thursday, 18 June 2009
Chris Moyles Talks Up Church
There's been several mentions of Chris Moyle's show the other day, where he was absolutely amazed to see people ENJOYING being Christians - clearly been going to the wrong churches!
Wednesday, 17 June 2009
Week 9: Know God
The song "The Faltering Child" (re making choices), beautifully sung, written by Chris, head pianist! Brian Draper's book Spiritual Intelligence was launched, officially released this Friday... J John said the manuscript arrived on a day when he didn't really have time, started with a quick look, then read the whole thing in one sitting! [There was certainly a long queue for signed copies of the book at the end of the evening, I suspect Brian may have run out of copies!] The idea was created by Danah Zohar in Re-Wiring the Corporate Brain, and Brian wanted to build upon that with ideas from Ecclesiastes.
"If I had a photo of another woman in my wallet, should my wife just say, oh, that's OK, or should she be angry and demand to know who it is... if I was turning to that woman for advice, would my wife believe me when I said "I love you". "No, I would expect her to be hurt/angry - she has every right to demand that I keep myself for her. I want to, I love her, I made vows to her."
Idolatry = adultery to God, it's unfaithfulness, we have prostituted ourselves by bowing to idols.
A child asked whether God was in the house (yes), in the kitchen (yes), in the marmalade jar (yes), and then clapped the lid on and said "Got Him". If we think we've "Got Him" in our hands, then we've lost touch with him... God can't easily be captured.
Superstitions are a form of idolatry, usually coming from habits (e.g. not walking under a ladder [although I always think that's more about a paint pot not landing on my head!]) or a belief in protection. Phrases such as "Touch Wood" (and removing 13th floor from hotels and 13th row from airplanes) acknowledge that there are other powers at work.
J John appears to know a lot about the Freemasons... the Church of England Synod did a study into whether Freemasonry was compatible with Christianity - with an answer of a resounding NO!
- Freemasonry is characterised by deception, and lower level members don't really know what is going until they reach at least Level 4.
- It is often seen as a charitable organisation, good for networking, job opportunities, social status, etc., therefore often seen as harmless.
- Freemasons meet in Lodges which contain temples, where they kneel at at altar, swear oaths to sacred laws, and at the 4th level, start to worship specific Gods.
- Curses are prolific, and level 4 and above pledge lifelong silence BEFORE hearing material... and curse themselves to death if they reveal secrets.
- At the 30th level, Freemasons declare that Lucifer is God (i.e. the Devil, the complete antithesis of God!)
Jesus himself, who came to make God visible, made in God's image (as are we).
Before Jesus, John the Baptist was a great preacher (and if you think that J John is aggressive, you should have heard him... calling people snakes and vipers!).
The only image on your heart/mind shoudl be Jesus, replacing the focus on all those other things.
Press-Packer: Open Farm Sunday
LEAF: 'Linking The Environment And Farming'
LEAF (Linking Environment And Farming) was set up in 1991. At that time, the gap between consumers and farmers was getting wider and the need to meet and understand both sides of the debate was essential. For the first time a group of farmers, environmentalists, food and agricultural organisations, consumers, government and academics got together to do something positive for the farming industry.
Open Farm Sunday (Next Date: 13th June 2010)
Open Farm Sunday is a fantastic opportunity for everyone, young and old to enjoy the living, vibrant countryside. Take time to listen to the birds, soak up the scenery, experience the smells of the farmyard and really get in touch with the land that feeds us. Discover at first hand what it means to be a farmer and taste the produce. So come and feed your senses on Open Farm Sunday.
Week 8: Take God Seriously
- Use it to insult
In the dictionary, Jesus is 1) An exclamation of surprise 2) The founder of Christianity
When swearing, we are treating something sacred with abuse
The media uses Goddamit, Jesus Christ, etc, but says that they are merely reflecting society
Film Classification: PG) Blasphemy 15) Sexual Swear Words
Don't de-sensitise the name of God - why do we say "Jesus" and not "Buddha"?
Why are we blaming God for something he didn't cause? If something good happens we tend to say, "aren't I lucky?" , but if something bad happens we say "Why did God allow this?"
Talking about coincidences (the flying kitten): are these God's way of remaining anonymous? - Use it to exult/indulge ourselves
How often do we feel that we are doing God a favour?
What motivates non-Christian parents to have their child baptised, when most are making promises that they have absolutely no intention of keeping?
What about Christmas Christians, who take communication: 1 Corinthians 11:27? God hates hypocrisy, so do it because you believe in the death/resurrection of Jesus, otherwise don't bother! - Use to intimidate
How often to Christians 'Play the God Card'? This was used to sanction the Crusades, slavery, wars, football, etc. as well as much smalled ways.
Believe that God speaks to us as individuals, but don't misuse the "God told me" [Heard about a few guys doing that: "God has chosen you for my wife"... yeah right has been the general reaction!]
Beware of "spiritual forgery". Don't twist the Bible to fit your own ideas, ideals and lifestyle!
- I need to be selective with my words
Watch slang - which is often a shorthand for swearing (e.g. Damn, is a shorthand for Damnation: condemning someone to an evil fate)
By Golly, Gosh, For crying out loud, all refer back to God/Jesus
Often we say we don't mean anything like that, but God's name is a holy name, and shouldn't "not mean anything".
We are bombarded with profanity on all sides, and unintentionally it becomes a part of our vocabulary!
If we become too compromising it may not bother us, but it bothers God. In the Bible, misusing God's name was worthy of the death penalty.
Make a decision not to use God's name irreverantly and ask colleagues to desist. - I need to be sincere in my actions
Ensure our life matches what we say we believe: Ensure your walk is consistent with your talk.
Many people attend church only when they are hatched, matched and despatched, and with that, the first time you're carried in, the last carried out, so only once by choice!
God can
- Cleanse our souls, heal our deepest hurts (putting hands out, palms up, is a sign of vulnerability and that we are prepared to receive healing)
- Restore humanity/dignity
- Saviour = name of power, some people are healed in God's name, and delivered from evil spirits.
- Jesus spent 3 years discussing who, where, why, how, etc... and told many parables, at least one of which will connect with where we are NOW!
- Teacher: Educators
- The Way: Traffic Wardens
- The Truth: Politicians
- The Vine: Horticulturalists, etc
Churches' Media Council, 2009 (continued)
- What impact does the media have upon society?
- What impact do people of faith have on the media?
- Politicians are necessary, we should value them for their ability to compromise! Extremists are not capable of compromise.
- We can do politics quite well in the media, but we tend to cut a lot of it down into personalities/scandals, etc.
- Of course there's a lot in the news at the moment about the expenses scandal, but we do elect people (not robots!) and most were using the system with a nod/wink as was expected, rather than flagrantly reusing it as such. Now it's a question of how they regain our trust!
- What are the media doing to shape public thinking? The media constructs what are the most important things in our world, especially now - when you see how we're connected to it hour-by-hour!
- The media has created a sense of fear, but the newspapers have noted that if they fill the papers with good news, their sales drop.
- We have allowed the media to control us. Does the media fail to show us what truly goes on in urban spaces. Young black people feel labelled!
- Social media is great for young people to share ideas.
- Nims has low trust himself in th emedia, especially if he does pre-recorded interviews, as they tend towards sensationalism.
- Wants the media to report more excellence, empowering people, rather than keep reporting the bad stuff.
- The media, big as it is, is not doing anything to God, but has to the way we talk about Him.
- The media industry carries the moral burden of the communications business.
- The religious/secular divide is emphasised in the media - differences are emphasised, but all largely share the same concerns.
- Often the media see asking SOMEONE from that faith to talk as having "done the job", but we need more intellectual rigour.
- Globalisation is a mistake, as there's a tendency to "do more religious stuff", where members make statements on behalf of their own religion, although this may not be agreed by their religion. Inter-religion is fashionable.
- The job of theology is not to observe the world, but to change it. Those working within the media can't aim for neutrality/impartiality, but should use that power.
- Mona only uses blogs to read about how she's been received by others: "how did you hear me?". Blogs are for conversations, rather than about "spreading the message".
Claire McArthur, in charge of strategy/editorial for the BBC's local websites chaired this panel, run over 2 sessions
- Is about monitoring reputations, does one size(site) fit all?
- Is the Vatican leading the way in the use of New Media?
- Communities can be built across the web. Institutions need to embrace the possibilities to allow faith to grow - don't treat the online world like a Sunday worshipper!
- Shane Hipps, Flickering Pixels: The Hidden Power of Electronic Culture
- In the digital age we are "a tribe of individuals", maybe "an imagined community" [A phrase first created by Benedict Anderson, as I drew upon in my PhD thesis!]
- How has language evolved? We need to sustain more friendships at once (see Robin Dunbar).
- Does it create anti-social isolation? Should create an extra support, not replace it!
- What are others in church doing? What is this doing to our social world in church (e.g. does Facebook help to deepen those friendships we already have, and reach out to those who may be more shy, getting to know others before joining in person?)? Do we opt out of life because of the online - or (as research seems to be demonstrating) we are watching less TV, and nurturing friendships more online.
- How do we turn around the negativity surrounding this debate (it's the horror stories that make the press), and take the opportunities available?
- Online, really need to talk about what you're genuinely interested in, becomes obvious pretty quickly if you're not!
- Propagation (which is what many churches/Christian organisations have traditionally done) is top-down, whereas social media is very much bottom up. How do you monitor what's online, and if you simply cut off the opportunity to monitor conversations, does it simply turn up somewhere else, where you don't even have the opportunity to respond to it? It's a space for communities to debate!
- How do you get the word out? How do you get people excited/contributing?
- What about using Facebook ads? They are about 20-40p per click, can follow the click trail, and set a limit!
- Claire gave us insights into some research that the BBC had done into the Susan Boyle phenomenon, and who was benefiting from that online (and thus what can be learnt from it). Can see just how fast the phenomenon moved, and notice that YouTube, rather than the official ITV Britain's Got Talent website was picking up most of the traffic!
- Can use Hitwise data to search for the terms that people are ACTUALLY using, rather than guessing what they might use. In many ways the Susan Boyle coverage is positive, she was liked, and demonstrates a real interest in what it is to be human, and churches need to make more of that.
- Dangers of becoming insular in content, what about the relevance of what you're posting, the danger of becoming an "exclusive club", when the online world is very much about embracing inclusivity.
- Don't FEAR LOSING CONTROL, it's already lost!
- Next session, going to be more practical discussions on what churches can do to use social media, and bear in mind that it's not just for those who are already converted!
- Public Service Broadcasting (PSB) is designed as broadcasting for the public good, rather than commercial gain.
- The BBC's remit is to educate, inform and entertain. ITV/Channel 4 also have remits.
- Globally, broadsheets and broadcasters are crashing, the death of the South Bank Show is a big signal that PSB is maybe going with it.
- The ITV franchise was originally seen as a "licence to print money", and partly in response to this, it was forced to produce PSB, responsibilities which it is now seeking to lose.
- Newspapers have lost readers/advertising revenue, and are moving from paper to online.
- Affects are felt due both to the digital switchover and the economic crisis.
- It's not all gloom: catch-up TV is a great boon for consumers (able to repeatedly view, and in their own time), which makes the licence fee a better value; the creative and digital industries are growing as manufacturing/finance drops; the digital age offers a wider view of PSB! It's still alive and well, but not necessarily where you're expect to find it!
- As global news grows, the desire for information on local life grows. 8/10 want local news and weather, 6/10 want to know about local life/community. Local press has been in long-term decline, especially as advertising has moved from small brands to High Street chains. Small ads have moved online, and ITV news is not expected to continue after 2011. The internet/local TV haven't devised sustainable models.
- The BBC have offered their studios to ITV to enable ITV to continue PBS broadcasts, but more is needed. Is more regulation needed. It is clear that the current system is now broken!
- Conventional linear broadcasting doesn't provide what's needed, and content has increasingly moved online, but the infrastructure doesn't really support initiatives, and won't unless the ROI demonstrates that it's worth investing.
- 4G mobiles will drive a whole new range of content. The iPhone is the start of a new generation of phones. 24% of under 25s still listen to radio - strategically important.
- A plurality of provision is required to meet needs. Tools exist, we need to find ways of using them
- Great to offer encouragement, e.g. sending texts to broadcasters as they step away from the microphone (when insecurity about what have just broadcast hits).
- The network is a forum to bring together broadcasting/Christianity, finding fellowship, be sharpened up, have a voice.
- What does it mean to be a Christian in public spaces, moving from the defensive to the missional!
- A bridge between the Christian community and media institutions, offers opportunities for creative engagement.
- The previous organisation met annually, but this doesn't fit how media now works. It now requires an all-year role. Designed to be a lively, accessible, pastoral service to those working in the media.
- Intention is to engage widely with Christians to engage with the media better. Offering digital literacy in faith communities is key.
- Provides continuity from the previous model, not discarding it!
- Discussion 1: Ideas for institutions to embrace social media/let go of control.
- Discussion 2: Practical ideas as to how social media can be used.
- See a preview of Google Wave, going to be the next big thing likely to transform social media!
- Slowly create content, then let others claim credit for it when it becomes successful. If they think they've had a hand in creating it, probably be more enthusiastic!
- Try experimenting with blogging, especially if it's a time-bound event (e.g. a church weekend away). Give yourselves permission to fail. Celebrate an event!
- Mobile phones offer the option of live streaming, e.g. Qik and 12seconds.
- Are a lot of worries about people creating havoc/inappropriate content online, but think how you'd deal with those people in church - sit them down and have a chat. If you shut something down, it's not good. The conversation is simply likely to pop up somewhere else!
- Actively engage with quotes (expand), give your church a positive profile, demonstrate public/community engagement.
- We think there's a seperate conference in this: See Christianity in the Digital Space, Durham, 13-15 July (I'll be there)
- "This is Christianity": A plan for a website to make it easier for reporteres to report faith well (as with budgets shrinking it's much less likely that newspapers, etc. will have proper faith reporters. New site in the planning to act as a web portal for journalists, a quick reference guide, links to mainstream Christian organisations, and training courses for journalists.
- Local churches need to get to know their local journalists as the church doesn't realise its own power. Many journalists are scared of reporting on religion, invite them in to report on your activities.
- "IKOS", the idea of an online space where Press Officers for Christian organisations can work together, be well-trained to engage with mainstream media.
- How access to informatio has changed through e.g. Marconi, Berners-Lee
- In 2006 the world produced 3 million times the information contained in all books ever written! Supply and demand are no longer scarce! There is clearly a power and a desire to publish.
- Is a lot of local volunteer media, which have respectable audiences. It's easy to spread/support local issues, as there are many willing to supply information, offering a patchwork of local storytelling.
- Great for collaborative invesigative journalism, as with crowd-sourcing, can say "Help me investigate x". Can identify layers of expertise in active citizens.
- Technology - helps to build strong relationships, and is not alienating.
- Twitter helps us find people, making us social capital millionaires.
- Online world is increasing a trend towards transparency (but what about protecting souces?).
- It's a great habit to put half a story up, ask people, what else can you add? Accept that a story is never finished!
- Serious technologies are changing the way that people relate.
- The "received wisdom" is that those buying video games are young kids who are playing violent games. The average age of those buying games is 28, and under 3% of games released have an 18 certificate. This is important as then we can address issues where they really are, rather than where we presume them to be.
- Paul was the man behind FIFA in 1991, which was hugely successful!
- World of Warcraft - has 10 million playing. Involves raising demons, etc. Why are Christians not talking about this.
- Whizz.com offers flash-based maths. Why are we not building these kind of applications for Christianity. Meet the kids where they really are...
- Digital Britain, looking forward to the idea that the internet will be accessible (by rights) as much as clean water is.
- What about privacy issues? 200 years ago you lived in a village where everyone knew your business. It's only 150 years ago that anonyminity became the norm. There's now another culture shift and we're returning to the natural condition. Anonymity is dangerous.
- Market Research - idea is that we will know what you're thinking when you don't know what you're thinking!
- Dream is to see this newly hatched radio station providing slots that are usable on secular radio stations (yes, Christian focused).
- The young have few or negative values around them. So wants to take the opportunity to explore positive values(fruits of the spirit) through this website.
- Expected that the audience will be primarily non-Christian, and in the 16-35 age group (wide spread, real changes in lifestyle, can hit such a wide range?)
- Mostly not overtly Christian music, then looking to other organisations (e.g. Salvation Army, Youth for Christ) to help provide content.
- Advocacy is about trying to change the world, opening up a space for political possibilities where a space didn't previously exist.
- Now is the best chance for a new world order. The crisis offfers a moment of opportunity to change the financial architecture. Maintain that global view, not insularity.
- Christian theology - often starts to make sense from the perspective of the marginalised.
- Where is the power located? Institutions? The masses?
- It is easy to be "power neutral", accepting the status quo as a given, but with power loaded against the poor - whose side does that put you on?
- Who is left as our moral compass? The media? Christians?
- In publicity for World Vision, is care taken with the choice of images, respecting the dignity of those depicted. Don't want to objectify the individual. Are we trivialising their dignity as NGOs try to get across serious messages?
- The essential value is HOPE (not optimism) and where's there's football there's hope! HOPE needs to act as an adversary to cynicism.
- The media says that it simply "reflects society" - who are you kidding? It's not power neutral, it reinforces the status quo. "All that is required for evil to prevail is for good men to do nothing." (Edward Burke). It's impossible to be impartial and objective, as values/judgements are there all the time!
- See the website produced by the Academy trainees (3 on the web stream, collating information from the video and audio streams) http://angelsanddemonsshow.wordpress.com/
- Edward Stourton was meant to be providing a keynote address, but due to a Tube Strike, had been unable to get his train out of London in time. Due to the wonders of modern technology we had a brief webcast with him!
- Andrew Graystone returned to reality TV to bring together the conference, identifying that humiliation has had a place in low culture for years, but that more recent reality TV has producers taking an active role in that humiliation. The sheer numbers, and the power of presenters such as Simon Cowell has taken it to a new level.
- What is the power of human impact, on those participating, on those directing, etc. What about ordinary members of the public who have not come along to partake in the show, but simply to observe it? What impact might it have on them when a certain expression makes a point (e.g. the girl's shock at Susan Boyle), what's going to happen to her as her image circulates YouTube? She'd signed up for an evening's entertainment and the producer has used her as an icon of the public's reactions. We don't even know if that image was used in sync!
- The average age of a producer on the BBC is 27, what does that producer do for you? With the short-term nature of TV contracts, how does this impact the ethics of production design? We can alter another human beings story by pressing a button, we forget that these are not actors, but real people with real fears.
- What about the sacred unity of the human personality? With online churches, there has been the option to be someone else/who you want to be? But what is the impact of these fragmented identities?
- How do we live well as a Christian in the digital environment?
- The session then broke into talk-circles which produced some of the following outcomes.
Tuesday, 9 June 2009
Churches' Media Council, 2009
- The Attourney General, the Rt Hon the Baroness Scotland, QC: Faith in the Public Sphere (see this blog for a good summary)
- John Lloyd, Pastor Nims Obunge and Professor Mona Siddiqui: What are the media doing to our... (respectively) politics, young people, God?
- Hardeep Singh Kohli: Comedy
- Olly Hamilton: Music
- Torin Douglas and Philip Graf: "Faith and Values in Digital Britain: PSP RIP?"
- Joel Edwards, Andrew Graystone: "Launch of the Church and Media Network"
- Paul Jackson, Nick Booth on Beyond Broacasting: What Next?
- royzoner
- inspirenews
- podnosh
- russbravo
- annamdrew
- nickbaines (see his blog post)
- quaysie
- RevArun
- David_Cifbelief
- r_rabbit
- radiopatrick
- WayneDaybreak
- BeckyHartwell
- rechord
- qpalm (first time back on Twitter for a year - hmm, that link doesn't seem to work!)
Sunday, 7 June 2009
Week 7: "Catch Your Breath"
The modern day equivalent of "You shall remember and keep the Sabbath day holy" can be "take time out to smell the roses"!
- The pace of life is literally killing people. If you get burnt out, you'll wake up and discover you're not that bright after all.
- When your output exceeds your input, then your upkeep will be your downfall.
- If you have too many irons in the fire, you're likely to put the fire out... before you know it, your spark has gone!
- A day to rest our bodies.
Rest from your weekly activities and create a day that is distinctive.
Drs say that a lot of illnesses where rest is prescribed is for those where the Sabbath is in arrears. [I've heard this before, but think it's so appropriate]
If you're not taking the day off, you'll not be fit to live with.
The story of the businessman/the fisherman - A day to recharge our emotions.
Told us the story of Chippie the Budgie, who was sucked up by the hoover, rinsed off under the tap, then dried with a hairdryer: Sucked in, washed up, blown over!
How many are tired, tense and troubled?
How many expressions are there like "I feel like resigning from the human race"?
Take some time out to recharge in the quietness (as I did on what I keep saying is my best day out of my RTW trip: Doubtful Sound in New Zealand, where we stood still in complete silence for 5 minutes!). Psalm 23:2. Enjoy nature rather than trying to change it. - A day to be renewed spiritually
We have so little time for God - our lives are so full and yet so empty.
God says: "Be Still and Know That I am God"
Worship renews the spirit as rest renews the body.
Treat Sunday with delight, as God's Holy Day... and in the first part of every day, demonstrate to God that he comes first through daily devotions
We currently "Worshop work, work at play and play at worship".
A son said that he'd watched church on the TV and didn't want to go... his mum said, OK, when we get back, you can watch your lunch on the McDonald's advert, whilst we have a proper roast...
- Only as we cease to be restless doing, do we discover what is to be done.
- The most important things in life are not THINGS, they are people. If you're too busy for family/close friends, you're too busy. We have less time for meals than we did, don't eat what we should, and don't take time to digest what we eat... it's all grabbed and snatched!
- Technology: the phone at mealtimes - ignore it - be the master of the telephone, don't let it master you (J John has a particular bugbear with people constantly checking their mobile phones, and calls for us to focus on the people we're socialising with, rather than checking it every 5 minutes!). Technology promised to make our lives easier, but has instead increased the pace of our work (both speed/volume).
God's offer is like a wedding invitation, it has an RSVP on it, and it has a date by which you must reply otherwise you can't go.
- From: God
- To: Us in Jesus Christ/Everybody
- About: Forgiveness from the past, and new life here today, and hope for the future.
"In a world of hopelessness, the world is like a hospital gown - you're often not as well covered as you think you are." (Church is not a form of insurance, but a living relationship!).
Thursday, 4 June 2009
Starting Monday off with a little Salsa
Wednesday, 3 June 2009
Woo hoo!
I think that deserves a big WOO-HOO of celebration!
Blogging for Business: Tony Treacy
In discussions with SuperFunDaysOut about taking over their blogging, Twitter and bookmarking strategies (looking forward to all that adrenaline flowing online!), I thought I'd see if there was more to learn - there always is - but was pleased to note that much of it was familiar, although I need to put more of it into practice!
Previously Tony had given a talk on outbound (interruption) versus inbound (permission/opt-in) marketing - with social media falling into the second category, and much the way that business now goes. How it all fits together.
- Blogs are outdoing the web for SEO/traffic, as they are indexed quicker, therefore move up the Google, or Technorati, chain faster.
- WordPress is Tony's recommended tool for blogs, with its own analytics software. It's free, strong, professional (around 4,500 themes), and 6000+ plug-ins available. He particularly recommends allinone. As WordPress also functions as a CMS, can have a consistent look to website/blog.
- Particularly recommends Ping.Fm, allowing autoupdates of all social media.
- Internal headings (indicative of content)
- At least one graphic
- 500-800 words (ok, view many of my posts so far as extended reportage, rather than blogs!)
- Lists - not too many (e.g. 10 things for x)
- 1 idea per post, keyword related.
- The headline should assume that the reader won't read the article.
- Can surprise people with twists on words, etc [although I would add I'd take care not to be nothing to do with the words, as I get REALLY annoyed by that]
- No problems with being commercial if it's a personal opinion, clarify as such.
- No spelling errors!
- 1-2 times per week and stick to it.
- With WordPress (and probably others) can set a date to publish
- Create keyword content/strategy.
- Interviews (including via email)
- Video interviews
- Guest posts from similar blogs (copy but provide a backlink, this is your CURATORIAL slant - pointing people to the best material)
- "Best of" lists
- "How do we do it" posts, including screenshots
- Take comments seriously
- Comment back - share an example, etc. (don't just market your product). Tony recommended CommentHut for commenting (along with another product he'd forgotten the name of!), aiming for 10 comments/backlinks per day.
- Off thought leadership.
- Find out who people are and follow links.
- Subscribe to blogs and follow on Twitter
- There are pros/cons to monitoring comments, but easy with WordPress
- Use it as part of your blogging strategy.
- Check out the "social media experts", who's following them?
- Aim for 95% personal tweets, 5% sales, otherwise likely to be de-followed.
- Place Twitter URL on homepage, press releases, business card, email signatures!
- Under 35: Digital Natives
- 35-55: Digital Immigrants
- 55-65: Digital Aliens
- 65 + Silver Surfers (who largely want to PhotoShop their family history then email it!)
Week 6; Keep the Peace With Your Parents
I thought I had better write to you about a couple of problems I'm having at school this term. Last week half of the boarding house burned down. But don't worry too much because I'm now living in a flat in the village. I'm living with Frank the plumber. There's no need to worry, he's very nice, in fact I'm three months pregnant with his baby. We're planning to get married at the end of term.
Love Sarah
Next day, another letter from Sarah......
Dear Mum
I know you will be worrying about yesterday's letter so I thought I should write to you again. Mum the boarding house didn't really burn down last week and I'm not living in a flat in the village. In fact I'm not even pregnant with Frank's baby and we're not getting married at the end of term. Mum, the real problem is that I failed my mid year exams really badly and I just wanted you to see this problem in proper prospective, All my Love,
Sarah.
- Child when asked "My name begins with M, I pick things up": Mother
- The father carries a photo where his money used to be.
- Teenagers: "Stop asking where they came from and refuse to tell you where they're going."
- We encourage the kids to show off, then tell them to "Sit down and shut up".
- Honour my parents by ACCEPTING them.
Don't tune them out, don't highlight the negatives.
God is not asking us to pretend that are parents are perfect when they're not. - Honour my parents by APPRECIATING them
Appreciate the effort that your parents put in is difficult/costly.
Son presented bill for £1 per job, mother presented bill of £1000s in return, but the final total was "I love you".
Mothers can direct air traffic control, whereas children are expensive but can operate the DVD! - Honour my parents by AFFIRMING them
This is the only commandment which doesn't last a lifetime, a day will come when you can no longer make amends - and no amount of expense at the funeral will be equal to that of a visit whilst their alive. - Honour my parents by NOT ABANDONING them
As parents age, offer support in practical ways.
- "I hate my parents": Sometimes we hate you too...
- You may hate it when parents repeat thing,.... if do it first time, we wouldn't have to. Acknowledge that you've heard by saying "I got it".
- Play your part in the family, Dad is not 'the old man'
- Teenagers are experts on surveys of one: "Everyone else is doing it"
- Mark Twain quote
- We get parents at so late a stage in their life that it's impossible to change their habits!
- Think about what example you are setting, more likely to be honoured.
- The perfect model for parenting: God - treat our kids as God treats us.
- God listens to us
Teenagers often complain that they can say what they like at home as no one's listening anyway! - God understands us
A carpenter works WITH, not AGAINST the grain.
Give your kids roots and wings...
Are we perfect? NO, but God accepts us through grace, treat our kids the same, not as though our standards are automatically the best.
Teachers can teach kids to count, parents can teach their children WHAT COUNTS.
Demonstrate honesty, admit when you've done something wrong.
Do/don't do as you've said, even if it's difficult. - God loves us
Offer affection, affirmation and attention (how often do you just sit and let them set the agenda?)
The average time parents spend talking to their children is 15 MINUTES A WEEK!
It's easier to build children than to mend broken adults.
If you don't live by priorities, you end up living by pressures. - God disciplines his children
"I love you, but sometimes I don't like your beahviour."
Often people tie up the dog at night, but let their children run free.
Discipline offers a structure of safety until the children has enough structure in character to stand up on their own.
Parents discipline best when they exhibit disciplined behaviour of their own.
- Fair
- Firm
- Fun
Requirement to assume that forgiveness does not mean forgetting, and it's possible to forgive without dulling the pain (of 51 years of nagging!), but does remove the resentment!